Fortifying Shampoo 250ml

What it is:

Welcome to the MiVeda world of pure certified organic cleansing care... enjoy natural cleansing without petrochemicals, sulphates, artificial fragrances or harsh ingredients.

A unique combination of sustainably harvested plant extracts to gently cleanses colour processed or natural hair while nurturing the scalp.

Our natural pure plant essences will lightly condition as they cleanse and help make the hair tangle-free for easy combing. 

It is suitable for use by the whole family as a daily shampoo.

Fortifying Shampoo contains no biocidal preservative, artificial colouring or fragrance. It is readily biodegradable and waterway friendly.

What it does:

This mild, creamy formula gently cleanses any type of hair and is especially ideal for coloured processed hair that requires strengthening and colour protection.

It enhances its shine and brightness, revealing hair in its cleanest form.

Formulated without sulphates, parabens, silicones, ethoxylates, PEG, phthalates, and synthetic fragrances, or other questionable ingredients.

The unique combination of plant extracts delivers hydration and shine, and is gentle and nurturing to damaged and over-stressed hair.

How to use it:

Apply a small amount to wet hair. Lather and disperse evenly throughout the hair, then rinse thoroughly.

When to use it:

It is suitable for everyday use on the family of all ages. Follow with Fortifying Conditioner for longer hair and hair that is highly prone to tangles and knots.


  • Increased hydration and elasticity
  • Cleanses thoroughly
  • Superior shine and health
  • Nourishes the scalp skin and follicles
  • Protects from colour fade

Is recommended for:

  • All coloured, chemically treated, over-stressed or damaged hair
  • All hair types and lengths
  • Normal, oily or dry scalps;
  • Sensitive scalps


  • Cleanses with pure plant essences.
  • Adds strength to medium to fine hair.
  • Gently cleanses wavy hair to prevent frizziness.
  • Assists in the prevention of dry hair and scalp.
  • Easy combing after shampooing.
  • Free from biocidal preservatives, artificial fragrances, silicones, sulphates and artificial colouring.
  • Over 99% plant derived, organically certified and/or wild harvested ingredients.
  • Readily biodegradable.
  • Natural plant moisturisers and Wheat Peptides to add suppleness and strength.
  • Waterway friendly.

Key flower & plant ingredients:

  • Erythrulose, a natural sugar, clinically proven to improve skin
  • MiVeda Hydration Complex, (Sweet Almond Oil, Sunflower Oil & Shea Butter), formulated for softness and effortless
  • Jojoba Esters and Seaweed Extract (Carageenan) for shine and anti-flyaway.
  • Vitamin E as a great antioxidant.
  • Natural Wheat Peptides act to reduce hair breakage and repair damaged hair.
  • Organic Aloe Vera freeze dried from the plant pulp to our bottle, guaranteeing the purest actives for soothing the scalp skin.


Aqua (Water), Lauryl Glucoside, Aloe Barbadensis (Aloe Vera) Leaf Juice*, Decyl Glucoside, Cocamidopropyl Betaine, Dicaprylyl Ether, Glyceryl Oleate, Sodium Cocoamphoacetate, Erythrulose, Glycerin, Parfum, Hydrolyzed Wheat Protein, Prunus Amygdalus Dulcis (Sweet Almond) Oil*, Helianthus Annuus (Sunflower) Seed Oil*, Butyrospermum Parkii (Shea) Butter*, Hydrolysed Jojoba Esters, Jojoba Esters, Chondrus Crispus (Carrageenan), Xanthan Gum, Sodium Gluconate, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Benzyl Alcohol, Salicylic Acid, Sorbic Acid.

*Ingredients from Organic Farming

Natural and Organic Cosmetic certified by ACO under the COSMOS Standard.

COSMOS ORGANIC: 99.1% of the total ingredients are from natural origin. 10% of the total ingredients are from Organic Agriculture. 30.2% organic of total ingredients, minus water and minerals. TO BE CONFIRMED

Charity Bonus

The total product sales volume of the company for a particular month is calculated and then 1% is allocated to an appropriate charity/s. Over time it is our intention to add to the charities which MiVeda supports. The number of charities will be minimal and will primarily benefit the disadvantaged.